BLOG | B2B Content Experts

Never miss a post by Chris Ward & B2B Content Experts

Privacy Policy B2B Content Experts will never use your name or contact information for any purpose other than to communicate with you. We will not sell or provide your information to any third party.

Warning: Ambitious competitors could be targeting your legacy clients.

Chris Ward

Mar 23
5 min

Warning: Ambitious competitors could be targeting your legacy clients.

Part 2: How one decades-old firm dealt with the situation. Keeping clients for 30 years and more is a tremendous achievement. But when...

17 views0 comments

Chris Ward

Mar 14
2 min

Warning: Ambitious competitors could be targeting your legacy clients.

Part One. The situation at one six-decades-old firm. In today's digital age, it's more important than ever for businesses to find...

17 views0 comments

Think your B2B business is too small for a whitepaper? Think again!

Chris Ward

Feb 22
3 min

Think your B2B business is too small for a whitepaper? Think again!

A whitepaper can help any B2B business develop a reputation as a thought leader, build credibility and trust, and generate leads.

29 views0 comments

Content marketing is a big deal for growing numbers of B2B marketers. Here’s why.

Chris Ward

Feb 8
3 min

Content marketing is a big deal for growing numbers of B2B marketers. Here’s why.

B2B Content Marketing connects businesses & people

15 views1 comment

7 questions to help you evaluate your content marketing efforts

Chris Ward

Jan 17
3 min

7 questions to help you evaluate your content marketing efforts

Marketing content is a hot topic right now. And for good reason. Executed thoughtfully and consistently, it can have a very positive...

30 views0 comments

Preparing your business for the "next normal"

Chris Ward

Dec 6, 2022
3 min

Preparing your business for the "next normal"

If there is one certainty a couple of years after COVID-19 reared its ugly head, it’s this: how we live and work has changed and...

16 views0 comments

Chris Ward

Dec 1, 2022
4 min

Thought Leadership: Key to Building a Magnetic Professional Brand

A lot of people think THOUGHT LEADERSHIP has to be about big ideas that change the world. It doesn’t! Realistically, not many of us are...

8 views0 comments

How to ensure your audience "sees" what you've got to say!

Chris Ward

Sep 28, 2022
3 min

How to ensure your audience "sees" what you've got to say!

With reasonably good vision and hearing, no one would doubt the message this grizzly bear is delivering – come closer at your peril! Many...

5 views0 comments

The 7 Habits of Highly Effective Communicators

Chris Ward

Sep 14, 2022
3 min

The 7 Habits of Highly Effective Communicators

Google the word “communication” and you get 7.9 billion hits. This compares to 1.2 billion for "compensation," 879 million for "strategic...

9 views0 comments

Marketing Content That Won't Be Ignored

+1 (416) 433-1153

Never miss a post by Chris Ward & B2B Content Experts